Friday, February 22, 2008

Successful Promotion Using Flyers

Thinking of using flyers to promote your business? Good thinking! Flyers are a GREAT marketing idea that cost little and give lots of exposure.

Some simple tips to make your promotion successful:

• Make sure your design is clean and uncluttered.

• Proofread!

• Add a simple photo or graphic... not mandatory, but adds visual interest.

• Copy on colored paper, if you like, but opt for pastels rather than brights - they're easier to read.

Once you've designed and printed your flyers, leave them EVERYWHERE!

• Under doors
• On counters at neighborhood stores
• Stapled or taped to utility poles (if your city or county allows this!)
• On community bulletin boards
• At schools and colleges
• Enlist your kids to go door-to-door
• Swap distribution with others who have flyers, too - you hand out theirs and they hand out yours
• On car windshields
• ANYWHERE else you can think of!

Flyers are a proven, low-cost marketing method that truly works to get your business name known in your community. Make the most of them and watch your business grow!

Darlene "Dee" Bishop is a writer and creative designer with decades on online experience and the owner of Bishop's Corner, an online/catalog shop offering hundreds of quality gifts, home decor items, toys, housewares, furniture and more with nearly 1,000 products under $20. Visit her today at


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